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zeynep's profile
zeynep tufekci
zeynep tufekci
zeynep tufekci
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zeynep tufekciVerified account

@zeynep

Thinking about our tools, ourselves. @UNCSILS prof + @NYTimes writer. Newsletter: https://tinyletter.com/zeynepnotes  Book: https://www.twitterandteargas.org/ 

floating in a most peculiar way
technosociology.org
Joined August 2009

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    1. zeynep tufekci‏Verified account @zeynep Mar 17

      Facebook's defense that Cambridge Analytica harvesting of FB user data from millions is not technically a "breach" is a more profound & damning statement of what's wrong with Facebook's business model than a "breach".

      140 replies 4,309 retweets 9,494 likes
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    2. zeynep tufekci‏Verified account @zeynep Mar 17

      In Turkish there is a saying: when the apology is more revealing of a wrong. This is pretty much that. Sure, no security measures were bypassed. (Of course that would be another huge wrong). Maybe there's something wrong with all this enormous data surveillance machinery, huh.

      13 replies 388 retweets 1,358 likes
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      zeynep tufekci‏Verified account @zeynep Mar 17

      Also *ahem*. A good number of us had been objecting and pointing out the broader harms of the interaction between Facebook's business model and politics even when it appeared to benefit Obama/Democrats.pic.twitter.com/SVk4Iw86uG

      10:54 AM - 17 Mar 2018
      • 330 Retweets
      • 1,027 Likes
      • Richard Schwartz ̼̼̼̼̼̼̼ ̼̼̼̼̼̼̼ ̼̼̼̼̼̼̼ ̼̼̼̼̼̼̼ ̼̼̼̼̼̼̼ ̼̼̼̼̼̼̼ ̼҉ Ravi Sethia Digital Agentur 01 benedicta sum Nipun Sher Show this thread Ascense 🇪🇺 Emperor
      25 replies 330 retweets 1,027 likes
        1. New conversation
        2. zeynep tufekci‏Verified account @zeynep Mar 17

          If your business is building a massive surveillance machinery, the data will eventually be used & misused. Hacked, breached, leaked, pilfered, conned, "targeted", "engaged", "profiled", sold.. There is no informed consent because it's not possible to reasonably inform or consent.

          26 replies 1,436 retweets 2,913 likes
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        3. zeynep tufekci‏Verified account @zeynep Mar 17

          Facebook (and Google, too!) have great security teams. Some of the best in the business, no doubt. Full of conscientious people. But they can’t mitigate the business model. ¯\_(ツ)_/¯

          15 replies 559 retweets 1,542 likes
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        4. zeynep tufekci‏Verified account @zeynep Mar 17

          zeynep tufekci Retweeted

          Informed consent cannot function when we cannot be reasonably informed. https://twitter.com/hshaban/status/975082177061847040 …

          zeynep tufekci added,

          This Tweet is unavailable.
          14 replies 569 retweets 1,211 likes
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        5. zeynep tufekci‏Verified account @zeynep Mar 21

          Should add my NYTimes piece to this thread. Opaque targeting based on massive surveillance is the problem, and Cambridge Analytica is the symptom du jour. Facebook cut off this pipe because it wants to do all this itself—for a fee! It’s their business. https://mobile.nytimes.com/2018/03/19/opinion/facebook-cambridge-analytica.html …pic.twitter.com/z0DtZGbZPg

          8 replies 97 retweets 129 likes
          Show this thread
        6. End of conversation
        1. New conversation
        2. Ben Adida‏ @benadida Mar 17
          Replying to @zeynep

          Was there any evidence Obama used the private data targeting angle? Or was it more just using it as a new media channel? Those seem very different.

          11 replies 0 retweets 9 likes
        3. zeynep tufekci‏Verified account @zeynep Mar 18
          Replying to @benadida

          They used a similar app, even, but they were open about it. But yeah, similar dynamics.

          1 reply 1 retweet 13 likes
        4. Not Geoffrey‏ @jeffreyacoleman Mar 18
          Replying to @zeynep @benadida

          Show me evidence of that. If you are referring to the "app" that gave them access to publicly available Facebook data, that's hardly similar at all.

          1 reply 0 retweets 2 likes
        5. David Q‏ @ViralCancer Mar 19
          Replying to @jeffreyacoleman @zeynep @benadida

          https://www.technologyreview.com/s/509026/how-obamas-team-used-big-data-to-rally-voters/ …

          1 reply 2 retweets 1 like
        6. Not Geoffrey‏ @jeffreyacoleman Mar 20
          Replying to @ViralCancer @zeynep @benadida

          Did you even read this? Microtargeting and "targeted sharing" are nothing like what CA did, not even in the ballpark.

          1 reply 0 retweets 0 likes
        7. David Q‏ @ViralCancer Mar 20
          Replying to @jeffreyacoleman @zeynep @benadida

          Really? Used Facebook to persuade, mobilize or register also, "commercial data warehouses sold lists of all voting-age adults, and comparing those lists with registration rolls revealed eligible candidates, each attached to a home address to which an application could be mailed."

          1 reply 0 retweets 0 likes
        8. Not Geoffrey‏ @jeffreyacoleman Mar 20
          Replying to @ViralCancer @zeynep @benadida

          All of that is publicly available data that any business or campaign can purchase, analyze, etc. We may not like it, but the data economy is real and perfectly legal. What CA did was not.

          3 replies 0 retweets 0 likes
        9. Not Geoffrey‏ @jeffreyacoleman Mar 20
          Replying to @jeffreyacoleman @ViralCancer and

          The problem with CA is not that they "used data" or "used Facebook", it's the way in which they obtained user profile data. Obama's team looked for every possible way to gain an advantage, but they played by the rules. If you don't like the rules, fine, but comparing to CA is BS

          1 reply 0 retweets 0 likes
        10. 5 more replies
        1. BlazeyFAM | Will Edit Your Mums Sextape‏ @blazeymc91 Mar 19
          Replying to @zeynep @Evrybdywasanegg

          My Facebook feed in England: Trump's a racist By literally every single media outlet, pushing public opinion, so what did i do? Researched his entire life. Not a racist, businessman and a good one at that, best friends in countries with hardly any white people, 100% racist.

          0 replies 3 retweets 6 likes
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        1. Johnathan Nightingale‏Verified account @johnath Mar 17
          Replying to @zeynep

          Johnathan Nightingale Retweeted Johnathan Nightingale

          https://twitter.com/johnath/status/975056535213805568?s=21 …

          Johnathan Nightingale added,

          Johnathan NightingaleVerified account @johnath
          We knew this in 2014. Nerds the world over were telling friends, family, anyone who would listen not to trust these quizzes/games with blanket permissions. The potential for abuse was glaring to us, but the controls and details were too complicated for most users. https://twitter.com/eileenguo/status/975033688596537344 …
          Show this thread
          0 replies 1 retweet 5 likes
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        1. New conversation
        2. Chris Tierney  🐧‏ @stunt_penguin Mar 17
          Replying to @zeynep

          If the Trump team had used it to win that'd be fine. Instead, Russia used it to win. Your election was invalid

          2 replies 0 retweets 6 likes
        3. 1 more reply
        1. LarsManwaring‏ @LManwaring Mar 18
          Replying to @zeynep

          LarsManwaring Retweeted Michael Simon

          totally different scenario. Obama's team never promoted extremism unlike the Trump and Kremlin troll teams. They transparently conducted operations like the colorful poster that went viral and different artists speaking for Obama... @mbsimon @ghoshd7https://twitter.com/mbsimon/status/975231597183229953 …

          LarsManwaring added,

          Michael SimonVerified account @mbsimon
          👋 I ran the Obama 2008 data-driven microtargeting team. How dare you! We didn’t steal private Facebook profile data from voters under false pretenses. OFA voluntarily solicited opinions of hundreds of thousands of voters. We didn’t commit theft to do our groundbreaking work. https://twitter.com/CamAnalytica/status/975081782625226752 …
          0 replies 1 retweet 3 likes
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        1. Larry Rosenthal‏ @LarryRosenthal Mar 18
          Replying to @zeynep @jhamby

          some of us vomited a bit on our mouths when we first heard the phrase Gov. 2.0 back in the mid 00s.

          0 replies 0 retweets 3 likes
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        1. Tony Hill‏ @TonyHill_7 Mar 18
          Replying to @zeynep

          Tony Hill Retweeted Jay Pinho

          ->https://twitter.com/jaypinho/status/975077582961041408 …

          Tony Hill added,

          Jay Pinho @jaypinho
          But here's the KEY difference: he misrepresented how the data was being used. If you downloaded the Obama '12 app, you were at least generally aware your data was being used to reelect Obama. If you took the CA quiz, by contrast, you had no idea you'd be helping elect Trump.
          Show this thread
          0 replies 0 retweets 2 likes
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