They can work for commercial brand awareness/marketing at scale and not change votes/turnout much in politics with $100k campaign
Do we need more data to settle this better? Yes. Ideally, longitudinal plus FB data. If I had to bet, I'd bet it had measurable impact.
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As with all such things, it is a complex system impact: it helps shifts the whole ecology along with other forces.
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yup. my prior is this stuff dissipates quickly. but let's not derp at each other! comes down to our priors. we agree need data to resolve
End of conversation
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THESE (mind blowing) Russian-target political ads were pretty memorable:http://www.realtruenews.org/single-post/2017/09/06/SCOOP-The-Russian-Facebook-Ads …
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