Skip to content
  • Home Home Home, current page.
  • Moments Moments Moments, current page.

Saved searches

  • Remove
  • In this conversation
    Verified accountProtected Tweets @
Suggested users
  • Verified accountProtected Tweets @
  • Verified accountProtected Tweets @
  • Language: English
    • Bahasa Indonesia
    • Bahasa Melayu
    • Català
    • Čeština
    • Dansk
    • Deutsch
    • English UK
    • Español
    • Filipino
    • Français
    • Hrvatski
    • Italiano
    • Magyar
    • Nederlands
    • Norsk
    • Polski
    • Português
    • Română
    • Slovenčina
    • Suomi
    • Svenska
    • Tiếng Việt
    • Türkçe
    • Ελληνικά
    • Български език
    • Русский
    • Српски
    • Українська мова
    • עִבְרִית
    • العربية
    • فارسی
    • मराठी
    • हिन्दी
    • বাংলা
    • ગુજરાતી
    • தமிழ்
    • ಕನ್ನಡ
    • ภาษาไทย
    • 한국어
    • 日本語
    • 简体中文
    • 繁體中文
  • Have an account? Log in
    Have an account?
    · Forgot password?

    New to Twitter?
    Sign up
zeynep's profile
zeynep tufekci
zeynep tufekci
zeynep tufekci
Verified account
@zeynep

Tweets

zeynep tufekciVerified account

@zeynep

Complex systems, wicked problems. Society, technology, science and more. @UNC professor. @NYTimes columnist. My newsletter is @insight: http://www.theinsight.org 

floating in a most peculiar way
theinsight.org
Joined August 2009

Tweets

  • © 2022 Twitter
  • About
  • Help Center
  • Terms
  • Privacy policy
  • Cookies
  • Ads info
Dismiss
Previous
Next

Go to a person's profile

Saved searches

  • Remove
  • In this conversation
    Verified accountProtected Tweets @
Suggested users
  • Verified accountProtected Tweets @
  • Verified accountProtected Tweets @

Promote this Tweet

Block

  • Tweet with a location

    You can add location information to your Tweets, such as your city or precise location, from the web and via third-party applications. You always have the option to delete your Tweet location history. Learn more

    Your lists

    Create a new list


    Under 100 characters, optional

    Privacy

    Copy link to Tweet

    Embed this Tweet

    Embed this Video

    Add this Tweet to your website by copying the code below. Learn more

    Add this video to your website by copying the code below. Learn more

    Hmm, there was a problem reaching the server.

    By embedding Twitter content in your website or app, you are agreeing to the Twitter Developer Agreement and Developer Policy.

    Preview

    Why you're seeing this ad

    Log in to Twitter

    · Forgot password?
    Don't have an account? Sign up »

    Sign up for Twitter

    Not on Twitter? Sign up, tune into the things you care about, and get updates as they happen.

    Sign up
    Have an account? Log in »

    Two-way (sending and receiving) short codes:

    Country Code For customers of
    United States 40404 (any)
    Canada 21212 (any)
    United Kingdom 86444 Vodafone, Orange, 3, O2
    Brazil 40404 Nextel, TIM
    Haiti 40404 Digicel, Voila
    Ireland 51210 Vodafone, O2
    India 53000 Bharti Airtel, Videocon, Reliance
    Indonesia 89887 AXIS, 3, Telkomsel, Indosat, XL Axiata
    Italy 4880804 Wind
    3424486444 Vodafone
    » See SMS short codes for other countries

    Confirmation

     

    Welcome home!

    This timeline is where you’ll spend most of your time, getting instant updates about what matters to you.

    Tweets not working for you?

    Hover over the profile pic and click the Following button to unfollow any account.

    Say a lot with a little

    When you see a Tweet you love, tap the heart — it lets the person who wrote it know you shared the love.

    Spread the word

    The fastest way to share someone else’s Tweet with your followers is with a Retweet. Tap the icon to send it instantly.

    Join the conversation

    Add your thoughts about any Tweet with a Reply. Find a topic you’re passionate about, and jump right in.

    Learn the latest

    Get instant insight into what people are talking about now.

    Get more of what you love

    Follow more accounts to get instant updates about topics you care about.

    Find what's happening

    See the latest conversations about any topic instantly.

    Never miss a Moment

    Catch up instantly on the best stories happening as they unfold.

    1. zeynep tufekci‏Verified account @zeynep 4 Dec 2016
      Replying to @thegrugq @halvarflake

      wowze. They took Kosinki's model outright? Yeah, this is from 2012; very short version. http://www.nytimes.com/2012/11/17/opinion/beware-the-big-data-campaign.html …pic.twitter.com/JDof5xauiU

      2 replies 4 retweets 8 likes
    2. Gahlord Dewald‏ @gahlord 4 Dec 2016
      Replying to @zeynep @thegrugq @halvarflake

      these are standard marketing segmenting techniques, used daily in business. Applied to horrible effect.

      1 reply 0 retweets 0 likes
    3. zeynep tufekci‏Verified account @zeynep 4 Dec 2016
      Replying to @gahlord @thegrugq @halvarflake

      The ideas predate; but you can't do this like this in the pre-digital age. Not enough data or the means.

      3 replies 0 retweets 1 like
    4. Gahlord Dewald‏ @gahlord 4 Dec 2016
      Replying to @zeynep @thegrugq @halvarflake

      agreed, the science is 60s enterprise. Easy segmenting tools let everyone do this.

      1 reply 0 retweets 0 likes
    5. zeynep tufekci‏Verified account @zeynep 4 Dec 2016
      Replying to @gahlord @thegrugq @halvarflake

      Difference more than that, though. This isn't demographic profiling; it's fairly good individual profiling.

      2 replies 0 retweets 1 like
    6. Gahlord Dewald‏ @gahlord 4 Dec 2016
      Replying to @zeynep @thegrugq @halvarflake

      yes agreed, tying IP to a click+intent truly dials it in.

      1 reply 0 retweets 0 likes
    7. zeynep tufekci‏Verified account @zeynep 4 Dec 2016
      Replying to @gahlord @thegrugq @halvarflake

      Yep. Current databases tie a substantial, if not all, of US voter universe into IP and Facebook profile.

      2 replies 0 retweets 1 like
    8. zeynep tufekci‏Verified account @zeynep 4 Dec 2016
      Replying to @zeynep @gahlord and

      Direct mail precedes this; research shows direct mail was always worst. Still, now, you have a surveillance+

      2 replies 0 retweets 1 like
    9. zeynep tufekci‏Verified account @zeynep 4 Dec 2016
      Replying to @zeynep @gahlord and

      ..tied to the direct mail. Did they open? Click? Who are their friends? Did they hover mouse? etc. etc.

      3 replies 0 retweets 1 like
    10. Gahlord Dewald‏ @gahlord 4 Dec 2016
      Replying to @zeynep @thegrugq

      hovering/mouse tracking often more hassle than value to evaluate. Layering in network is improvement for prospectingagreed

      1 reply 0 retweets 0 likes
      zeynep tufekci‏Verified account @zeynep 4 Dec 2016
      Replying to @gahlord @thegrugq

      Facebook measures hovering & is a real data point in their newsfeed algorithm that decides whether to show it to others.

      1:54 PM - 4 Dec 2016
      • 1 Like
      • Gahlord Dewald
      1 reply 0 retweets 1 like
        1. Gahlord Dewald‏ @gahlord 4 Dec 2016
          Replying to @zeynep @thegrugq

          yes for platforms absolutely, agreed. My experience is mostly from perspective of consumers of that data/advertisers.

          0 replies 0 retweets 1 like
          Thanks. Twitter will use this to make your timeline better. Undo
          Undo

      Loading seems to be taking a while.

      Twitter may be over capacity or experiencing a momentary hiccup. Try again or visit Twitter Status for more information.

        Promoted Tweet

        false

        • © 2022 Twitter
        • About
        • Help Center
        • Terms
        • Privacy policy
        • Cookies
        • Ads info