I've listened to talk radio etc. for years. Last 5-6 months was.. something else. Pls don't say "nothing new" if you didn't follow recently.
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Replying to @zeynep
zeynep tufekci Retweeted
Nothing is mono-causal. There is no such claim to knock down. People should pay attention to this ecology's effects. https://twitter.com/canitti/status/801058782663049216 …
zeynep tufekci added,
This Tweet is unavailable.1 reply 6 retweets 25 likes -
Replying to @zeynep
"It wasn't just Facebook." Of course not. "It has antecedents, history." Yes—otherwise it wouldn't work. "It's more complex." Everything is.
1 reply 10 retweets 35 likes -
Replying to @zeynep
People made atrocious stuff up for ad $$ or ideology and reached much of the electorate every day through social contacts. Not. Talk. Radio.
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Replying to @zeynep
People cite "media effects" research. This isn't that. This doesn't work like TV ads. It's socialization—the most powerful shaper of humans.
4 replies 18 retweets 46 likes -
Replying to @zeynep
right! lots of fake news on FB is seen coming not from an outlet but from their friend. nothing is more convincing than that
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Replying to @nathanjurgenson
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@nathanjurgenson Yes. People are debating this research-wise via media effects; this is not really that. This is socialization—big effects.3 replies 2 retweets 14 likes -
Replying to @zeynep @nathanjurgenson
I've been struck by parallels w earlier intellectual history of com field. Sounds like limited effects arguments.
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Replying to @VWPickard
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@VWPickard@nathanjurgenson Also, a measurement problem. It's hard to measure long-term socialization/cultivation, so people dismiss it.1 reply 2 retweets 5 likes -
Replying to @zeynep @nathanjurgenson
Yes, scholars might revisit cultivation theory to help make sense of long-term effects of ideological narratives.
1 reply 1 retweet 4 likes
Yep. This is cultivation theory on steroids; it's through socialization. Measurement will still be very tough.
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