What makes Facebook successful is that gatekeeping role. I'm sure many Facebook engineers are super brilliant but that's not the core value.
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Replying to @zeynep
Facebook tries so hard to recruit engineers and to make some blue box just right. But it's core business is in humanities & social sciences.
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Replying to @zeynep
Facebook cannot escape humanities since it can't escape adopting values, nor social sciences since it judges rank in our social networks.
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Replying to @zeynep
Look, these are hard questions. The issues Facebook needs to grapple with are what humanity has grappled with for .. millennia. Seriously.
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Replying to @zeynep
Worst response is to pretend these issues do not exist. They do. Attention is scarce. Values have consequences and are contested. So on.
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Replying to @zeynep
And Facebook is in the middle of it all; maybe affecting more people than any predecessor, and all this in just over a decade.
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Replying to @zeynep
I'd like to see more of this discussion, and more realization that the core questions in technology are about values, not pixels. /endfornow
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Replying to @zeynep
Editorial values matter—at the NYT or at Facebook—but we're pondering bridle colors for our horseless carriage. The engine is the algorithm.
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Replying to @zeynep
Look, Facebook seems to have injected a bit of editorial standards to a trivial corner IN ORDER TO COUNTER BALANCE THE ALGORITHM a tiny bit.
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Replying to @zeynep
Issue isn't the tiny step they took—sounds fine to me except it's maybe too little—but this enormous, maybe unprecedented, power they have.+
2 replies 0 retweets 6 likes
Facebook's power is successfully leveraging network effects to scale up to 20% of humanity with an ALGORITHM ranking social ties & news.
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Replying to @zeynep
That Facebook tried to have some standards to make sure "trending topics" corresponded to news by hiring a dozen people? Not the big story.
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Replying to @zeynep
How values influence & operate in direct editorial decision-making & computational processes operate don't truly correspond to each other.
1 reply 1 retweet 5 likes - Show replies
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