"Cruz’s pres. campaign is using psychological data based on research spanning 10s of millions of Facebook users"https://twitter.com/emilybell/status/675307006367047680 …
@davekarpf @kreissdaniel This is just starting. Information rich but asymmetric environment; much at stake; lots of money... Will continue.
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@zeynep@kreissdaniel oh it'll definitely continue. But so will the overhyping. This company has made $2.5 MILLION off the Cruz campaign -
@davekarpf@kreissdaniel So that's the current story and you are probably right. But I think Obama's shaping of turnout was key in 2008. - Show replies
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@zeynep@kreissdaniel that's 2.5 mil reasons to overstate the value of their data.Thanks. Twitter will use this to make your timeline better. UndoUndo
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