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zeynep's profile
zeynep tufekci
zeynep tufekci
zeynep tufekci
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@zeynep

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zeynep tufekciVerified account

@zeynep

Complex systems, wicked problems. Society, technology, science and more. @UNC professor. @NYTimes columnist. My newsletter is @insight: http://www.theinsight.org 

floating in a most peculiar way
theinsight.org
Joined August 2009

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    1. zeynep tufekci‏Verified account @zeynep 21 Nov 2021

      Facing a New York winter (not my usual!), I walked into stores to purchase a proper parka. Hah. No go. Next time, I'll carry a sign:"PETITE WOMEN AREN'T SHORT MEN." Is there some math behind why it's still so hard to design for a wider range of people? Are short women that rare?

      70 replies 14 retweets 362 likes
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    2. zeynep tufekci‏Verified account @zeynep 21 Nov 2021

      I still remember the first time I encountered a hiking backpack designed for women, not having to chose between kids or men's. It was incredible. "Ah, so that's why backpack aren't just a source of pain."

      4 replies 4 retweets 108 likes
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    3. zeynep tufekci‏Verified account @zeynep 21 Nov 2021

      I get how mass production works, but surely we can have more options that fit more bodies rather than a zillion variations on basic parkas almost all targeting average men plus a few for average women? I keep thinking this is driven more by culture than economics.

      9 replies 4 retweets 92 likes
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      zeynep tufekci‏Verified account @zeynep 21 Nov 2021

      (If people think surely business people would not miss money making opportunities because of cultural biases and preferences? Nope the history of markets and production is full of many examples of exactly that—sometimes, someone finally moves and only then everyone else goes ah!)

      8:26 AM - 21 Nov 2021
      • 6 Retweets
      • 88 Likes
      • M. Ella Linda প্রत्याషా Here To Mostly Waste Time Nora Rawn !# · FACE DOWN, MASK UP · 1312 Gail Nevin Tax Billionaires Into Millionaires David Benson
      6 replies 6 retweets 88 likes
        1. zeynep tufekci‏Verified account @zeynep 21 Nov 2021

          zeynep tufekci Retweeted Lila Hickey

          SAME! I hated biking till I encountered a bike that was actually designed for women—not a smaller men's bike. I was old enough to be armed with just the right credit card, purchased it on the spot even though it was expensive. I *loved* biking since.https://twitter.com/LilaHickey/status/1462457196092870663 …

          zeynep tufekci added,

          Lila Hickey @LilaHickey
          Replying to @zeynep
          I had similar epiphanies at the diff in design for bicycles _actually_ made for women's physiology rather than just "men's bikes, shrunk down." e.g. everyone knows women typically have less muscular traps/delts, but how that informs ideal top-tube length/reach to bars 🤯
          12 replies 8 retweets 112 likes
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        1. Gretchen Pfeil‏ @pfeil 21 Nov 2021
          Replying to @zeynep

          Right! That’s why Rhianna’s makeup line has been so profitable.

          0 replies 0 retweets 2 likes
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        1. James Clark  📈 📉¯\_(ツ)_/¯‏ @mr_james_c 21 Nov 2021
          Replying to @zeynep

          Number of times I've tried to buy gloves at stores like Zara that only come in M and L. Like seriously? People with small hands are impervious to cold?

          0 replies 0 retweets 1 like
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        2. Elan Morgan  🦉‏ @schmutzie 21 Nov 2021
          Replying to @zeynep

          I used to work in a shoe store. There were a lot of smaller men looking for size 7 shoes, but most men’s shoes aren’t stocked in stores below an 8 or 7.5 in North America. I kept saying we needed to stock them more and was told no one buys them. Self-fulfilling.

          1 reply 0 retweets 1 like
        3. Bill Braine‏ @Bill_Braine 21 Nov 2021
          Replying to @schmutzie @zeynep

          I can’t find it, but I gather there is an urban planning maxim about not bothering to build a bridge across a river at a spot where insufficient traffic is currently swimming across.

          1 reply 0 retweets 2 likes
        4. Show replies
        1. Erin Qualey‏ @miffedcupcake 21 Nov 2021
          Replying to @zeynep

          Aka: the story of attractive plus-sized clothing for women. It’s finally (kind of) starting to move in the right direction, but it took so very long.

          0 replies 0 retweets 0 likes
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        1. insertnamehere‏ @SIRALLCAPS 21 Nov 2021
          Replying to @zeynep

          Look to the fancier outdoor gear companies like arcteryx or Patagonia or stio. My wife is a petite lady and has excellent success with those companies. Their stuff stands up to our active outdoor lifestyle for years.

          0 replies 0 retweets 1 like
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