Facing a New York winter (not my usual!), I walked into stores to purchase a proper parka. Hah. No go. Next time, I'll carry a sign:"PETITE WOMEN AREN'T SHORT MEN." Is there some math behind why it's still so hard to design for a wider range of people? Are short women that rare?
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I get how mass production works, but surely we can have more options that fit more bodies rather than a zillion variations on basic parkas almost all targeting average men plus a few for average women? I keep thinking this is driven more by culture than economics.
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(If people think surely business people would not miss money making opportunities because of cultural biases and preferences? Nope the history of markets and production is full of many examples of exactly that—sometimes, someone finally moves and only then everyone else goes ah!)
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SAME! I hated biking till I encountered a bike that was actually designed for women—not a smaller men's bike. I was old enough to be armed with just the right credit card, purchased it on the spot even though it was expensive. I *loved* biking since.https://twitter.com/LilaHickey/status/1462457196092870663 …
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I had similar epiphanies at the diff in design for bicycles _actually_ made for women's physiology rather than just "men's bikes, shrunk down." e.g. everyone knows women typically have less muscular traps/delts, but how that informs ideal top-tube length/reach to bars

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I can't even mount most bikes despite being of average height. I can't reach the pedals properly!!!
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Having seen my wife (4'11) shop for a parka, +100. She and my daughter did find *great* backpacks, and it was something to see (as I tried to keep up with them...)
Thanks. Twitter will use this to make your timeline better. UndoUndo
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In the name of public service and passing kindness on, could you please share the brand of this unicorn of a backpack?
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I would also like to know, please! I have a little daypack made by Kipling that has shoulder straps narrow enough and close enough together that they don't slip off my shoulders, which is fantastic, but I could do with something a bit bigger too.
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