1. I’m so grateful to @tristanharris @aza being vulnerable enough to suggest a new field to study human + tech. It just goes to show there’s tons of confusion around the role of research & insights in industry - which is the topic of my upcoming talk at @MindtheProduct. https://twitter.com/tristanharris/status/1138126884330278912 …
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Haha well I’ll get to see i died dressed up as big bird - thanks Zeynup for validating my life’s work




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Yes AND that's no reason to not try different methods to effect change. I don't dress up as Big Bird or do puppet shows (hell, I can't even sing) but I do innovate my approaches. Often I fail to change the balance of power. But I try.
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It isn’t the job of companies to be bad social scientists though (nor social scientists to be bad companies)
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Social scientists already work in companies. Like I do.
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