Ads attached to content or broad demographic categories/big buckets with a sensible public(ish) registry, actual proper levels of staffing especially in countries where things are already tense, messaging as e2e but small scale, moves to create some real market competition...
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I talked of dangers of microtargeting etc. as far back as 2012 & suggested steps that would stave off some of the worst―which FB adopted some—but only after 2016. I was talking of Myanmar crisis and its link to Facebook in 2013. You may be, but we're not all shocked and resigned.
Thanks. Twitter will use this to make your timeline better. UndoUndo
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