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zeynep's profile
zeynep tufekci
zeynep tufekci
zeynep tufekci
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@zeynep

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zeynep tufekciVerified account

@zeynep

Complex systems, wicked problems. Society, technology, science and more. @UNC professor. @NYTimes columnist. My newsletter is @insight: http://www.theinsight.org 

floating in a most peculiar way
theinsight.org
Joined August 2009

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    1. zeynep tufekci‏Verified account @zeynep 17 Dec 2018

      Yes, tech platforms can and should change their business models. They're in non-stop crisis control because the ad-financed model is corrosive. My latest for @wired. (Why, yes, that *is* a pink unicorn with blinders. Tech needs to take off the blinders!🦄)https://www.wired.com/story/big-platforms-could-change-business-models/ …

      29 replies 408 retweets 851 likes
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      zeynep tufekci‏Verified account @zeynep 18 Dec 2018

      Other business models are possible and, simultaneously, we can and we should outlaw and limit things that make the surveillant and manipulative business models so lucrative. It's not too late, and if anything current giants would most likely still be fine—they have the resources.pic.twitter.com/LOvdMzBMZW

      8:15 AM - 18 Dec 2018
      • 80 Retweets
      • 173 Likes
      • wren JennaMC Stefan Herzog Maltese Mama WeRockThePlanet Girl Geek X Community Jim Luke is getting into good, necessary trouble Paulo Peres Gabriel Krieshok
      6 replies 80 retweets 173 likes
        1. CocOnUtRKR‏ @coconutrkr 18 Dec 2018
          Replying to @zeynep

          And many smart paint corporations did survive this significant change. ;-)

          0 replies 0 retweets 0 likes
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        1. faris‏Verified account @faris 18 Dec 2018
          Replying to @zeynep

          “To force platforms out of their rut, some regulation will be necessary. We should discuss outlawing invasive digital tracking (online or offline), merging data from multiple sources, and maybe even microtargeting based on surveillance.”

          0 replies 1 retweet 3 likes
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        1. Jeremy Ashkenas‏Verified account @jashkenas 18 Dec 2018
          Replying to @zeynep

          What do you think about this modest proposal? “User targeted advertising is illegal” You may select advertisements based on the adjacent content. But you may never advertise based on the identity of the person viewing the content. (Take all the profit out of the surveillance)

          0 replies 0 retweets 2 likes
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        1. Gregory Newell‏ @GregN24 18 Dec 2018
          Replying to @zeynep

          Hey Zeynep. What would your position be on this business model for a social media site? To use the site you have two options: 1) A free tier that tracks your data and presents you with targeted ads. 2) A $3 a month tier that doesn't store personal data and doesn't show you ads.

          0 replies 0 retweets 1 like
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        1. Won't end until we let Global South make vaccines‏ @MoreSocialism 18 Dec 2018
          Replying to @zeynep @linamkhan

          You said you want companies like Facebook to be the arbiters what is true and false. This can lend itself to many lucrative business models.

          0 replies 0 retweets 0 likes
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        1. New conversation
        2. Alan Graham‏ @agraham999 18 Dec 2018
          Replying to @zeynep

          There are other models. I have one of them. However getting traction in a market dominated by massive corporations who have no incentive to stop, combined with a society that likes its free toys, makes it very difficult. We decided 5 years ago to build tech that didn’t need ads.

          1 reply 0 retweets 1 like
        3. Alan Graham‏ @agraham999 18 Dec 2018
          Replying to @agraham999 @zeynep

          If you don’t need ads, you don’t need profiling/tracking. You don’t need to collect or store any personal identifiers. You can build accountable and trusted technology and business models that do not rely on ad-based surveillance. But we’re up against parties who profit from it.

          0 replies 0 retweets 1 like
        4. End of conversation

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