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zeynep's profile
zeynep tufekci
zeynep tufekci
zeynep tufekci
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@zeynep

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zeynep tufekciVerified account

@zeynep

Complex systems, wicked problems. Society, technology, science and more. @UNC professor. @NYTimes columnist. My newsletter is @insight: http://www.theinsight.org 

floating in a most peculiar way
theinsight.org
Joined August 2009

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    1. zeynep tufekci‏Verified account @zeynep 18 Aug 2018

      Thanks to Facebook, Russia could non-publicly microtarget black voters first with a pic of Beyoncé dancers—captioned “Black girl magic!”—and then with ads urging them to not vote in 2016. Trump campaign also said they used FB to discourage minority voters. https://www.nytimes.com/2018/08/16/technology/facebook-microtargeting-advertising.html …pic.twitter.com/ZR6vLLMAeW

      27 replies 693 retweets 838 likes
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      zeynep tufekci‏Verified account @zeynep 18 Aug 2018

      By the way. There is a lot to say about all this, except "we were blindsided." The dangers of micro-targeting were evident, and many academics and others tried to warn Facebook for years. And years. But the whole business model depends on it... ¯\_(ツ)_/¯

      7:51 AM - 18 Aug 2018
      • 139 Retweets
      • 444 Likes
      • Agile Briefly BobMiller Katherine Finnerty Vishal Marc B. Claude Fred Tatsagainsth8te IndigoSky42💜 🇺🇸🏳️‍🌈🌊
      8 replies 139 retweets 444 likes
        1. zeynep tufekci‏Verified account @zeynep 18 Aug 2018

          zeynep tufekci Retweeted Renee DiResta

          Yes. The ads are mere hooks to find audiences to spread “organically” from. That’s why the terribly belated ad-reform won’t fix it all. Still, should have had it all along.https://twitter.com/noupside/status/1030864046235385856 …

          zeynep tufekci added,

          Renee DiRestaVerified account @noUpside
          The suppression narratives in ads were targeted — the suppression narratives in the organic content remain to be seen. Ads are the tip of how the operation was conducted. Most radicalization/persuasion happens on Pages and in Groups. We don’t have good insights on effectiveness. https://twitter.com/zeynep/status/1030826642149724160 …
          Show this thread
          0 replies 49 retweets 117 likes
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        2. Wulfsethen‏ @wulfsethen 19 Aug 2018
          Replying to @frontier_anon @jeffwilsontech @zeynep

          Social media is fine when it is open about what it is.

          0 replies 0 retweets 0 likes
        3. End of conversation
        1. Battles psycho disposable everything capitalism  ☕️‏ @OrganizingHere 18 Aug 2018
          Replying to @zeynep

          Now all you have to do is find 100 people who were duped by FB to go on CNN.

          0 replies 0 retweets 0 likes
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        1. Maria Petrova‏ @_MariaPetrova 18 Aug 2018
          Replying to @zeynep

          Maria Petrova Retweeted Scott Galloway

          It sure does.https://twitter.com/profgalloway/status/1030516761244983297?s=21 …

          Maria Petrova added,

          Scott GallowayVerified account @profgalloway
          More accurate Facebook ads, by @protestencil in London pic.twitter.com/Mmzt47NJPQ
          0 replies 4 retweets 6 likes
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        1. Cathy Davidson‏Verified account @CathyNDavidson 18 Aug 2018
          Replying to @zeynep @sivavaid

          Warning is not enough. My adage: "you cannot change structural inequality with good will. You need to make new structures that design equality at the core." That principle applies to tech, not just equality but privacy and security. Redesigned. Certified. Regulated. Legislated.

          1 reply 4 retweets 12 likes
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        1. Larry Rosenthal‏ @LarryRosenthal 18 Aug 2018
          Replying to @zeynep

          can be sure., but spectrum cable in LA seems to really be limited on the commercials they play on cable tv channels now. all seem to target the household im staying at. my guess, cable tv has been doing the same quietly now for 2-3 years

          0 replies 1 retweet 1 like
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        2. Eric Morse‏ @eriq49 18 Aug 2018
          Replying to @zeynep

          Loved your last piece. A proposal, I attempted to download and read @evgenymorozov Dark Side when it first came out. The Kobo edition had already been hacked. "1000 things to do with duct tape"...

          1 reply 0 retweets 0 likes
        3. Eric Morse‏ @eriq49 18 Aug 2018
          Replying to @eriq49 @zeynep @evgenymorozov

          Uh. *A propos*

          0 replies 0 retweets 0 likes
        4. End of conversation
        1. Ole’ Coot‏ @OleCootToots 19 Aug 2018
          Replying to @zeynep @joncoopertweets

          Social media isn't a platform that elevates. Some may try, but decency decays here.

          0 replies 0 retweets 0 likes
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