Ah, but the computer can't properly express remorse. Amazon's invitation to call is your ticket to empathy, which still comes from humans.
“A computer should never ask anything it can copy, auto-detect or deduce.” -@BenedictEvanspic.twitter.com/Ro9zjpUK5p
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It's a lazy approach. Email should have 3 options / links: 1) refund 2) replace 3) have someone call me automatically.
End of conversation
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