At what point do consumers begin to care about quality? Seems a trustworthy brand goes a long way in a sea of knockoffs and PL me-toos. #ASM
@BillDA depends on the product. Sometimes consumers buy brands even when quality isn't in question (Tylenol).
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@zackkanter that's my point - is a brand like Tylenol more or less powerful in a world when everything is private labeled? -
@zackkanter we've always had generic drugs, but I see us going to a place where there are tons and tons of "me-too" generic everythings. - 10 more replies
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