Watching La Croix fail to roll out a competing product to Spindrift is the purest example of execution failure that I’ve ever seen. Requires zero innovation or R&D - it’s just an inexcusable decision to fail.
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Order a variety pack on Amazon and report back.
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Arriving tmw. Kinda pricey though no?
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saves a lot of time vs squeezing fresh fruit into seltzer water
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