Picture going up to a local pizza shop and saying, "How will you ever do well if you have no plans to scale to be a national chain?!" That's a lot of tech's attitude toward starting a business, and it's really quite silly when you compare it to other industries
It's more interesting to understand the ROI for a plausible investment. All companies "fail" eventually.
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By that measure, then I guess I'm asking for (but not expecting to find) what percentage of such businesses fail without yielding a positive ROI
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If they've taken no external investment, I guess the investment is measured as the opportunity cost of the salaries the founders have forgone
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I'd expect positive ROI is pretty good (at least from my own experience) but it seems real tough to measure.
End of conversation
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