Engagement is simply a Silicon Valley euphemism for addiction.
-
-
Effectiveness. Basecamp can be extremely effective for an organization even if it’s only used a few times per week. Maximizing “time spent on BC” is almost an anti-measure.
8 replies 16 retweets 149 likes -
So for example when working on
@skylight we try to identify why some people don't come back and fix it. "Effectiveness" seems not too clear (I don't use "engagement" to refer to this, either).3 replies 0 retweets 1 like -
I don’t know if effectiveness can easily be reduced to a quantifiable metric. But it has to “hurt” if the thing went away. If people don’t miss Basecamp when it’s gone, it’s not effective.
1 reply 1 retweet 10 likes -
Do you think all "reminders" are bad? Or just object to the overbroad "engagement" (which indeed is most often used to justify addictive, predatory behavior)
2 replies 0 retweets 0 likes -
if a thing really solves a problem that you're suffering, how much do you need reminding?
1 reply 0 retweets 0 likes -
Replying to @thepaulmontreal @dhh and
This conversation is really weird on Twitter. People forget shit. There's entire products that exist purely to remind people of things they thought were important but were worried they'd forget. Not every product is LifeAlert.
2 replies 0 retweets 0 likes -
Replying to @wycats @thepaulmontreal and
To me the difference is whether the purpose is to “remind” or to deliver independent value. For Skylight, knowing once per week what’s slower/faster is value first, reminder second.
1 reply 0 retweets 6 likes
Yeah I think if the email doesn't provide independent value you're doing it wrong. We thought about this lots when we originally rolled it out.
Loading seems to be taking a while.
Twitter may be over capacity or experiencing a momentary hiccup. Try again or visit Twitter Status for more information.