It looks so familiar. What is it? I began to investigate.pic.twitter.com/WRmtlaeDkK
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It looks so familiar. What is it? I began to investigate.pic.twitter.com/WRmtlaeDkK
At first I thought it reminded me of a YA novel cover design from that era. I went through all the main ones until I remembered the Divergent cover had the same color scheme, but not quite the same design. Close, but no cigarpic.twitter.com/XHYgyrOyM1
I enlisted my friend Wes for help, who found a clearer screenshot and zoomed in and it felt even more familiar but we couldn’t quite place it.pic.twitter.com/Qe2Cx5G3q8
I figured out the filming date of the scene—23 April 2011.pic.twitter.com/BdkpgGykiv
I looked up every movie and broadway show released from April through the summer. Nothing.pic.twitter.com/vBST41Xm6w
I started watching random YouTube videos and looking for images from April 2011 in Times Square. No clear view of the poster. Wes started scouring Bing and google street view.pic.twitter.com/wyPExDL1QB
We recognized the logo and the color scheme. We cracked the case.pic.twitter.com/VeOKPdxZNE
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