Lilia Tovbin

@webbie

Serial entrepreneur. Co-founder of (B2B) at Into , , , and growth marketing.

New York Metro
Joined July 2007

Tweets

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  1. Sep 9

    "The amount of customer discovery and product-market fit you need to do is inversely proportional to the amount and availability of risk capital." -

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  2. Sep 9

    "When capital for startups is readily available at scale, it makes more sense to go big, fast and make mistakes than it does to search for product/market fit." - Is the Lean Startup Dead?

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  3. Aug 12

    If you manage campaigns, this post is a (You should also subscribe to blog updates, my absolute favorite)

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  4. Aug 9

    Patrick from on Freemium Vs. Free Trial (study) "Freemium lets a customer experience your brand, your product, and your ethos on their terms instead of forcing an ultimatum" (Spoiler: Freemium is better!)

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  5. Retweeted
    Apr 26

    10 Early Stage Tools Every Needs Just because you’re bootstrapping doesn’t mean you need to be cheap. Check out these free or inexpensive tools that get the job done and offer great value.

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  6. Apr 19

    "Being a domain expert in a technology field rarely makes you competent in commerce." - Steve Blank

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  7. Mar 1

    Are you following ? A must for founders and marketers, especially at early stage and small teams.

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  8. Mar 1

    Allowing + encouraging your affiliate partners to run PPC campaigns for your product - a by ? Curious what you all think.

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  9. Jan 30

    The world's largest study on churn via Anyone working with SAAS must understand churn, which is not a simple metric.

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  10. Jan 22

    Whoa, another great deal from - Lifetime (!) Access to Yodel for $49 - Manage phone calls in Slack (custom greetings, hold music, transcribed voicemails). Local numbers in 100+ countries. Deal gone in 5, 4, 3...

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  11. Jan 21

    Grow fast or die slow from "If a software company grows at 20% annually, it has a 92 percent chance of ceasing to exist within a few years."

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  12. Retweeted
    Jan 11

    An Era of Fundamental and Massive Change

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  13. Retweeted
    Jan 4

    7 Predictions for SaaS in 2018

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  14. 21 Aug 2017

    LinkedIn sued for blocking attempts to scrape it's publicly available data under CFAA. This case can set precedence

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  15. 22 May 2017
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  16. 22 May 2017

    Am I the only one who can't resist 's lifetime deals? Is "just in case I need it later" a bad reason @ $39?

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  17. 18 May 2017

    “All great achievements require time.” – Maya Angelou

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  18. 5 May 2017

    is systems that Act, Think, Learn, Create, and finally Adapt.

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  19. 4 May 2017

    A hook: 1 Trigger (external/internal) 2 Action (depends on motivation/ability) 3 Reward (anticipation) 4 Investment

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  20. 4 May 2017

    Growth without retention doesn't matter. The key is to build sustained engagements with products.

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