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vgr's profile
Venkatesh Rao
Venkatesh Rao
Venkatesh Rao
@vgr

Tweets

Venkatesh Rao

@vgr

This is my conversational account. For my work follow @ribbonfarm, @breaking_smart, @artofgig. Tweets are 90% vacuous views, apathetically held. Mediocritopian.

Los Angeles, CA
venkateshrao.com
Joined August 2007

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    1. Venkatesh Rao‏ @vgr 4 Apr 2018
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      7/ But most businesses outside the main lines of fire in the culture wars have so far managed to preserve their tightest normalcy field. The Weirding is something that is happening in Other Places to Other People. It's a spectator sport for them.

      1 reply 2 retweets 18 likes
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    2. Venkatesh Rao‏ @vgr 4 Apr 2018
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      8/ So one thing I'm thinking a lot about these days is: what happens when the normalcy collapse sequence finally hits the general business environment? How will the surrealism break down? How will "business-as-usual" normalcy fields collapse?

      1 reply 6 retweets 23 likes
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    3. Venkatesh Rao‏ @vgr 4 Apr 2018
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      9/ The business-as-usual normalcy field is actually a set of routine conversation types: org culture, product strategy, market strategy, positioning, revenue planning etc that tend to run on well-worn (and effective) scripts.

      1 reply 1 retweet 22 likes
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    4. Venkatesh Rao‏ @vgr 4 Apr 2018
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      10/ What happens when your customer modeling and market segmentation has to dump (say) the Claritas PRIZM model for post-FB-scandal culture-war battlefield map? How does your marketing change?

      2 replies 2 retweets 19 likes
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    5. Venkatesh Rao‏ @vgr 4 Apr 2018
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      11/ Apply the same question to every other aspect of business normalcy and you can see why I think business cultures haven't factored in the environment, 2 years in. They're mostly living in a simulated reality on an inactive reality fork.

      1 reply 0 retweets 33 likes
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    6. Venkatesh Rao‏ @vgr 4 Apr 2018
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      12/ When that normalcy finally crashes, I predict an entire 70-year old post-world-war 2 management culture will go down in flames with it.

      2 replies 3 retweets 44 likes
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    7. Venkatesh Rao‏ @vgr 4 Apr 2018
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      13/ People don't realize this, but underneath the MBA jokes, modern management is actually an accumulated 70 year old praxis based on a set of unconscious first-principles-of-culture. All management thinking, good or bad, rests on key political-economy assumptions.

      1 reply 12 retweets 62 likes
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    8. Venkatesh Rao‏ @vgr 4 Apr 2018
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      14/ The latest faddish business book doesn't exist in isolation. It is part of what Walter Kiechel called a "literary industrial complex" knowledge stack going back to Drucker/Chandler in the 50s.

      3 replies 6 retweets 39 likes
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    9. Venkatesh Rao‏ @vgr 4 Apr 2018
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      15/ This stack is what MBA programs teach, and what big companies model in their very bones. Whether you learn it in texts or through osmosis at your first job, it's a "way of doing business" that's a deep cultural skill/competence.

      2 replies 1 retweet 22 likes
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    10. Venkatesh Rao‏ @vgr 4 Apr 2018
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      16/ Just visit a developing world business environment if you aren't convinced this "business normalcy field" exists. The absence will be palpable. You may think of it as crappy developing country culture or corruption, or unprofessionalism, but it's a missing normalcy field.

      2 replies 0 retweets 36 likes
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      Venkatesh Rao‏ @vgr 4 Apr 2018
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      17/ This business-normalcy-field is in fact the greatest economic asset that separates developed and developing/third-world economies. It's an operating system that carries 80% of the intelligence of running a thriving, wealthy economy.

      11:44 AM - 4 Apr 2018
      • 2 Retweets
      • 48 Likes
      • Marc Whipple - Legal Inspiration! eigenrobot Dan listens to the world changing Convolver 🗯 Baud'Dib Aneel ☕️ neil21 Uncarved Bitmap simpolism
      2 replies 2 retweets 48 likes
        1. New conversation
        2. Venkatesh Rao‏ @vgr 4 Apr 2018
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          18/ When this field is absent because it never emerged, or once existed but has collapsed, business feels like a bunch of random, anarchic, inefficient, messy hack activity that is low-yield and produces little wealth, and very inefficiently.

          2 replies 3 retweets 25 likes
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        3. Venkatesh Rao‏ @vgr 4 Apr 2018
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          19/ My point is this: as and when this field finally starts to collapse, the business world will be at a fork in the road: collapse into developing country state, or reinvent management knowledge on a new assumptions stack.

          6 replies 4 retweets 25 likes
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        4. Venkatesh Rao‏ @vgr 4 Apr 2018
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          20/ This has been, uhh, an extended informercial for the thinking/writing I'm doing now: figuring out the new assumptions stack we should be using :D

          5 replies 0 retweets 63 likes
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        5. End of conversation
        1. Alistair Croll @ localhost‏Verified account @acroll 4 Apr 2018
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          Replying to @vgr

          The Mystery of Capital makes a good case that it is the systems that make liquidity possible that differentiate these two worlds. Which mostly supports your (excellent) thesis.

          0 replies 1 retweet 6 likes
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