Yup you're getting the idea
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fakecellence?
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Sex-sell-ence
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Excellence is a signal. Codify the signaling, forge a branding iron. Brand all the things. Very 90s. So end-of-history. Much nostalgia.
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yeah some cynical memetic peddler taught me to think like that
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Isn’t there an entire industry devoted to convincing people their mediocrity is excellent?
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I think that was the 90s. Now it's the reverse.
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At a premium price of course
Thanks. Twitter will use this to make your timeline better. UndoUndo
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Premium mediocrity: the search for *simulated excellence*
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Nice nuance but I think I mean my version, you have to simulate the searching not the excellence
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