Anchor prices
$1: snack
$2.99 cheap ebook/good app
$5: fast food
$8: decent cheap food
$9.99: ebook
$19.99: infomercials
What else?
Conversation
i've noticed new ebooks anchoring around $12 rather than $10 of late
1
Amazon special deal with big 6 allows them to do that. For small pubs $9.99 point is overwhelming since royalty rate drops from 70% to 35%
1
Replying to
I'm loving the crowdsourced cost-of-living data. Any plans to publish what you're aggregating?
Replying to
Smartphones seem to cost about $500.
Phone cables are $12 and computer power cables $70, unless you already have one.
1
1
Replying to
also interesting to think of price from buyer psychology POV e.g. $10-20 = impulse buy threshold, $50 = “worthy gift” etc
1








