8/ Old media achieves quality, consistency at scale using traditional command and control editorial. But margins are precarious at best now
18/ Finally, 4y after "residents" and 2y after Sarah joined, we tried first big risk: a longform course with output published on ribbonfarm
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19/ You can see results in posts published under Guest since the beginning of the year https://www.ribbonfarm.com/author/guest/ I'm *very* happy with them
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20/ I think I've finally figured out how to scale longform (not reporting, that's easier) to multiauthor with consistent sensibility
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