Blogging 2007-17 in 1 graphic: the fate of RSS. Ribbonfarm peaked at ~7000 (green, left Y), now at ~2000, of which ~1000 are actually email.pic.twitter.com/vioEm3t9Ot
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The *only* reason to pump is if biz model is based on selling vanity metrics to somebody (impressions to advertisers, traffic to investors)
Making no moral judgment on either, but if you have no realistic path to the scale where advertising or OPM is meaningful, pumping is dumb
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