9/ Once safety is solved and under constant monitoring at lowest possible cost, take "messaging bus of the Internet" seriously.
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10/ The absolutely crucial feature of twitter, central to ALL its value is that it's now the world's town square.
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11/ Not email, not Facebook, not IRC, not Slack... NOTHING can connect random strangers across the planet the way Twitter can.
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12/ Example: Just yesterday, I created an 'East Africa' list for myself to instantly immerse myself in that region's public conversations.
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13/ Twitter would not be a feature-crazy all-things-to-all people. Simply rock solid open messaging foundation that can be built.
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14/ Everything else? Powerful API for people to build biz models off. Don't do anything that a small dedicated vertical team might do better
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15/ No schizophernia, no mind changes. Developer ecosystem can trust that Twitter won't try to capriciously eat/kill their ideas.
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16/ This means clear rules of engagement, 3rd party developers as friends rather than grudgingly accepted parasites.
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17/ Twitter leadership will be autocratic authoritah, but not arbitrary or capricious. Play by rules, you win, Twitter wins too.
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18/ Fundamentally, Twitter breaks private/public mental models of today, which means it's like a space station in sociological outer space
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19/ It has to be managed with understanding that it exists in the economic/political equivalent of outer space where old rules don't apply
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20/ It is too important to the emerging political/social order to screw up, and do-over visions are nirvana fallacy mostly.
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21/ These are not solutions. They are assessments of what problems to solve. Solving looks like
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