Asked "Why do I not like the strategy consultancy industry?" ... it's not because I don't think it can have use BUT ...
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there's a marriage of convenience between busy execs looking for "answers" and armies of consultants too willing to provide magic solutions.
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The idea that we "know" how best to organise & what "good" strategy is in a world with low levels of situational awareness is flawed ...
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... no-one knows, instead we have to experiment. The problem with "magic solutions" is we replace experimentation with meme copying.
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I view this as dangerous especially when you consider the entrepreneurial spirt and the management experimentation occurring in China.
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This is one of the reasons I favor 2x2s, seriously. It's one of the few experimentation mechanisms simple enough for busy execs
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