Asked "Why do I not like the strategy consultancy industry?" ... it's not because I don't think it can have use BUT ...
@swardley This is one of the reasons I favor 2x2s, seriously. It's one of the few experimentation mechanisms simple enough for busy execs
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@swardley Default for a busy person is to turn every decision into simplistic binary choice. Going from a 2-default to a 4-default = winThanks. Twitter will use this to make your timeline better. UndoUndo
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