What brands in your opinion, besides Apple, have an indefinable aura/mystique to them, beyond explicit/clear brand value propositions?
@GabrielDuquette @sarahdoingthing I think you'd be a good candidate for writing 2015 version of Zen and the art of motorcycle maintenance.
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@vgr@GabrielDuquette@sarahdoingthing I’ve been tempted to do this, but it maps far too easily to Unix philosophy v. iOS. Nothing to do.Thanks. Twitter will use this to make your timeline better. UndoUndo
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