1/ Running a blog today is an example of the "unreasonable effectiveness of optimization" as of Facebook labeled the principle
Conversation
Replying to
2/ There are a 1000 little things you can do to make a blog better in content, design, distribution etc. Each is minor by itself.
1
1
4
Replying to
3/ But if you do enough of those 1000 things, you create a difference that from the outside looks like radical, not incremental
1
1
4
Replying to
4/ Even if the engine is the same (WP) and the design fuselage is the same (say Genesis or Thesis), the optimizations make a huge difference
1
1
2
Replying to
5/ How big? The diff between an amateur blog and a pro-blog that sustains a business is paper plane to 747. Yet building blocks are the same
1
1
3
Replying to
6/ This is the reason one of the blogging-about-blogging is still a thriving category. The 1000-little-things part keeps changing/evolving
1
1
4
Replying to
8/ The 80-20 rule does NOT apply in blogging. The first 20% of effort only gets you 20% of the returns. The remaining 80% takes...80%.
1
2
2
Replying to
9/ This suggests a broader lesson beyond blogging: a schlep is precisely the sort of activity where the 80-20 rule does NOT apply.
2
2
8
Show replies
