Product manifestos should be called manifests. "People who believe X have seats reserved on this product. The rest of you fuck off."
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Replying to @georgebaily
@georgebaily or just let the products do the talking and let users form beliefs. Focus marketing on what your product does, not why.1 reply 0 retweets 1 like
Replying to @georgebaily
@georgebaily I am suggesting being patronizing and exclusionary is patronizing and exclusionary. Advertising benefits is fine.
9:47 AM - 26 Jan 2015
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