1/ Lit surveys and discovery exercises serve 2 purposes, not 1: providing idea fuel and containing downside of potential blindside errors
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8/ If you look for ideas in the middle, risk-mitigation in the edges, you'll end up with an uninspired, non-magisterial lumpensynthesis.
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9/ But if you look for ideas at the distribution ends and risk mitigation in the middle, you're in the game for potentially big hits.
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