Common social media lie #24: "People often ask me..." No they don't. You're faking it and you probably won't make it.
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Fake-it-till-you-make-it is a technique for overcoming imposter syndrome that gets misconstrued as marketing advice.
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It does in fact work as a marketing tactic, but only if you don't do it in transparent ways.
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The number of people who can pull that off but haven't already "made it" seems like it's pretty small. Is it significant?
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