How about this defn: "innovation is the process of assimilating unpredicted new information structurally, functionally and behaviorally."
@smc90 Was considering embodying as an alt to assimilating. That better? "Under uncertainty" is implicit in the meaning of "information."
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@vgr Ah, I like embodying! It conveys operationalizing, acting on something abstract (ideas, options) into something concrete ($, time, etc)Thanks. Twitter will use this to make your timeline better. UndoUndo
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