net ongoing value creation by internet=gross value - net ongoing value destruction by advertising.
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the Nash equilibrium which will be reached by the parasite [ads] and the host [our attention] is pretty dystopic
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yes. tweet inspired by gmail promotions tab ad-insertion...
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… A ‘Promotions’ tab that saves your Inbox is not that different from a Paleo diet [semiotically].
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I’d be curious as to the conversion rate effect the tabs have; seems way more important than shelf placement for Lays--
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seems more like separating out the HFCS (are we pushing it too far?) I mean, does anyone really browse their Promotions tab excitedly?

