Heh, this thread started with me wondering why I don’t like polished packaging for my ideas (trad books, polished courses/talks), then about why people often prefer rustic natural packaging, then remembered this Wendy’s thing, and it turned into a sustainability thread
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Yet another case of consumer sentiment wanting the wrong thing and a company trying to do the right thing. From an environmental perspective, pure plastic is better than coated paper. thecolumn.co/daily/10222021
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