Conversation

You can do 2x2s in Roam but it's not ideal. Can't annotate the axes directly so you have to use the box format which I don't like as much, and you can't really format the inside of the quadrant.
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This is a load-bearing 2x2 for me, not a shitpost, so it needs to go in my notes properly. It's either this way or an image. I tried replacing the quadrant labels with blockrefs. Doesn't improve much. I think best solution is to make each a [[page]] ref to flesh out quadrant
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Hmm putting the top header row on the bottom looks strange, but makes it more readable as a graph-like x-y entity
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The non-principal diagonal here (x=y) separates horizontal and vertical business models pretty well. If this were a whiteboard drawing, I'd just sketch it in. Premium mediocre is a horizontal thing with vertical optics.