90% decided I'm going to reposition the breaking smart site/project/list as 'ribbonfarm projects' or something over the next month or so... the breaking smart brand is too narrow for the random portfolio of things I'm doing within it... question is what ribbonfarm sub-brand?
Conversation
will narrow breaking smart to refer to the 2 published ebooks that are specifically related to software eating the world/tech commentary... the other projects under there will simply be ribbonfarm projects... not quite sure how to wrangle all the URL crap
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potential subbrands
ribbonfarm projects
ribbonfarm serials
ribbonfarm constructions
ribbonfarm nfts
ribbonfarm treehouse of terrors
ribbonfarm digest
ribbonfarm paywall
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ribbonfarm studio
ribbonfarm accelerator (main site = incubator)
ribbonfarm sellouts
ribbonfarm monetizations
ribbonfarm select (with full-on ironic premium-mediocre packaging)
...
at the moment it's mainly complex structure projects that develop into books, but
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🤔
ribbonland like disneyland... pr ribbonfarmland
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Replying to @vgr
ribbonfarm estate
ribbonfarm family reserve
blueribbonfarm
ribbonfarm greenhouse
Ribbonfarm Seigneurs
ribbonfarm produce collective
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a sort of bonsai angle 🤔
or chop-wood-carry-water vibe
but I like the Ries branding rule that subbrands should be generic categories, not clever

