A positive sign about substack is that I was largely unaware of what seems to have been some big culture war skirmish around it last week... despite writing two newsletters on it. It seems to lack the contagion dynamics of more public media.
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The substack audience does not feel monolithic the way patreon and medium did/do. The platform is the backend, the writer is the middle, the reader is the edge. With other media, platform feels like the middle topologically.
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I would guess the subscription patterns are rather random since they are writer driven rather than platform driven
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True for now, the question is whether Substack starts pushing Discoverability, then Personalized Recommendations, then leader boards...
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