I think the phrase might land more squarely if it hadn't been used first for the Clinton Foundation's absolutely disastrous Haiti response.
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Oh I wasn’t aware of that. I doubt that legacy will matter though.
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What I like to think of as "Whitmer's Law": stick with a corny phrase long enough and people will appreciate it eventually. When she ran for gov, Whitmer used to call to "fix the damn roads" and it went from eliciting eyerolls to genuinely being a rallying call
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Could even argue that if it doesn’t cause eyerolls at first it has no legs
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I work in Haiti, and BBB makes me cringe.
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