What are your top 3 favorite brands?
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Mine: Amazon, Starbucks, Boeing (despite everything... THEY FLY US AROUND)
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Replying to @vgr
Do you actually like the *brand* or the product? i.e. Boeing seems to have done ~nothing "brand-wise" but has a valuable product.
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This is a good 2x2!: Good brand/Good Product: Apple, Netflix, Nike Good brand/Bad Product: Arby's??? Bad brad/Good product: Boeing, Facebook Bad brand/Bad Product: Most Gov't Services,
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s/Boeing/Airbus :-) "The brand is in the eyes of the beholder"
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No you’re wrong, I like both the product and brand in one case, only the product in the other. Liking the product is necessary but not sufficient.
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