Okay so this thing has distribution backend too. I don’t get how these stores make money. At say $20/sq-ft for a 200 sq-ft store, you’re talking about $300 in margin/day just to cover rent. At say a 60% gross margin for overpriced tchotchkes, that’s $500/day revenue to cover renthttps://twitter.com/aneel/status/1191023145546858496 …
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Throw in minimum wage store assistant labor even if you don’t pay yourself, at $15/hr, that’s another $150 in margin. Plus you’ve got inventory costs, write-offs (I wonder if these stores do consignment stocks with returns to the wholesaler/maker)...
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Money laundering.
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Or it's simply marketing for more profitable businesses. A business block near me has a successful restaurant and the owner's daughter has one of these funky/worthless item shop in the neighboring storefront. On a Saturday night, it makes the street look bustling.
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