THANK YOU for saying it’s unfriendlier for consumers.
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Why is it unfriendlier for consumers in your view?
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not scannable or random access, can't follow hyperlinks while listening etc etc
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I was thinking of using Otter as a "podcasting" app. Because it automatically generates editable transcripts alongside the audio.
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Yeah I've tried that and Descript... not yet seamless enough
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10min youtube videos (for better monetization) with 1min of actual content is what is horrible online these days.
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Garbage youtube vids like that are the equivalent of keyword stuffed SEO articles
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It depends very much on the type of content. It's fantastic for storytelling - e.g. Dan Carlin. Or for interviews, like Rogan or Rubin. I really hate when people do technical content, especially sans transcript. I've tried many times, it doesn't work.
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Disagree podcasts are unfriendly to consumers. It depends on the content. I listen to everything on 1.5x and aim for conversations/interviews/stories. It’s not great for every type of content, which is true for all media. It also has unique use cases (eg long driving, commute).
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Across all types of content and consumers I think it is net worse than text. If I had to make an upfront veil of ignorance choice of medium before I knew what my idea and appropriate audience is going to be, I’d pick text.
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