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The very idea is sooo Victorian capitalist. Men use some weird branded hair oil that gets in stuff. Women spin up an entire hobby activity (crocheting antimacassars) that becomes symbolic of the aesthetic of the age. Little bits of ornate annoyingness all over the damn place.
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It’s interesting that hair oil as a mass-use product seems to have largely disappeared, displaced by styling gels etc as a product for fashionable people. Everybody used it for hair “health” when I was growing up. Some bs about scalp “nourishment”.
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