Brand priorities. We worked with the designers who did Virgin’s (RIP) when I was at Haven.
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In house product owners and user experience design.
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Conway’s Law. (I’ve worked on some of those web sites.) I often wonder if there’s a strong correlation between web site quality and overall organization quality/health.
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Also: what the organization is optimizing for? It rarely seems to be quality of web site. I suspect your pondering was rhetorical, though. There are “good design” index funds. See also: Forrester CX indexing.
End of conversation
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@workandco kickstarted their entire business off the back of one:https://work.co/virgin-americaThanks. Twitter will use this to make your timeline better. UndoUndo
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