A good hack to become slightly famous for 15 minutes is to put 3x more effort into computing a single important number than most people who talk about it. This is not a high threshold since common estimates for many important numbers have had like 5 minutes of work put into them.
Packaging is a minefield. A small fraction of environmental impact, second-order effects make it net negative perhaps (reduced breakage/loss of primary materials) but the target of extreme hostility because it is so visible, plasticky, and inconvenient/bulky to dispose of
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ah yeah there you go: packaging is more than 30% of US landfills
End of conversation
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