Most effective link-push modes historically: 1997-2001: Email lists 2002-2010: RSS and search 2011-2014: Twitter and Facebok 2015-2018: Email lists again 2019 - ... feels like change is in the air yet again, but unclear how.
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Agreed. One thing Twitter did spectacularly was enable a view of "who" is reading your links. There's no good analytics tool that does any kind of CRM modeling to better ensure you're reaching the right kinds of people independent of pageviews.
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Also - I think comments play a key role here. Feels like we're on the cusp of a new kind of comments platform for the web. Not sure how or where it'll come from though
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