"Libertarian paternalism" is not a good look. The optics would be better if you just called it mind-hijacking. Getting inside OODA loops of large masses of people through better UX design. You can insist your motives are ethical and altruist, but that's besides the point
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not to mention the absolute worst pairing of words in the english language
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It is wrong to blame individual minds- Gigerenzer on the supposed evidence for libertarian paternalism. link.springer.com/article/10.100
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