Nice!
Conversation
How about “Parlay”
Play on words. Both leverage and conversation
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Though the spelling is different.
Parlay = compounding bets
Parley = dialog/dialectic/negotiation/conversation
Maybe "Parley to Parlay: How to turn talk into triumph"
Economist Deirdre McCloskey in fact posits "talk" as the 4th kind of capital after land/labor/money
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I like it but we literally said “we want this course to be this mainstream on a spectrum of”:
vgr——Tiago————David
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And “parley/parlay” is too close to my esoteric end of the spectrum? 🤔😆
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Talk hacking by analogy to growth hacking?
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Kind of actually. Using writing online to turn as much of your effort and attention into a tangible body of work that grows and compounds in value over time
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That was an actual suggestion, “Talk Hacking” as the name of your course. Or some other synonym for talk.
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But we really want to distance ourselves from the whole "shortcuts" mentality. We actually say "this is hard, not easy; it takes a long time, it's not quick." So I think "hack" is off-brand
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Fair enough. I personally love the brand associations of “hack” 😄
Even had an idea for a course called “hack-only thinking”
Me too but the more mainstream you get, the more you lose positive subtle associations and negative associations get stronger
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I have this book on my list. It’s not a bad title


