Moleskines. Slow food. Craft beer. Etsy.
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Indie perfumers, cast iron cookware, urban farming/market gardening, bikesharing (in some respects)
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De-automate fun things, automate boring things. Tabletop games vs video games? Seems like a stretch maybe and both have their merits.
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Bikes
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Walking

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This is already a HUUUUUUGE thing. Just keep going with Coffee examples. Hand Crank Coffee grinders, hand Crank milk foamers,
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The colouring book mania seems a signal that many people crave to "deautomatize" something
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store fronts re-envisioned as cafes (such as Capital One and Nordstrom), craft beer and spirits, farmer’s markets, and CSA boxes all represent a market for de-industrized, de-transactionalized experiences, if not de-automated.
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The reality is that, like in reshoring, the jobs and processes gained from de-automation may not look like the ones that were disintermediated in the first place.
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Meal preparation subscriptions. Why not just buy a frozen, pre-made dinner, or order from a restaurant? Or hire a chef?
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Having a pint at your local neighborhood brewery instead of buying a six pack at the store.
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