Points for team blue: we at least run the fake outrage playbook with non-embarrassing numbers
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I've seen plenty of people who are "outraged", or at least bothered, by the latest Gillette ad. I don't believe it's a false narrative and there are certainly larger accounts discussing it. The author referenced by the linked BBC tweet for example:
Quote Tweet
Looks like I'm gonna need some new shaving products. Any company besides Gillette wanna help me out? #BoycottGillette
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